An amendment to the EU food additives regulation has removed the requirement for stevia blends to contain at least 75% stevioside or reb A, giving food and beverage manufacturers scope to formulate better tasting stevia-sweetened products.
By Sneha Pasricha, research analyst, Frost & Sullivan
Aspartame and sugar are likely to be the main substitution targets for emerging stevia sweeteners, and beverages the initial main application, writes Sneha Pasricha, a research analyst for Frost & Sullivan, in the first of two guest articles.
Manufacturers in France are gearing up to start using high purity stevia extract Reb A as soon as approval is signed off, according to a supplier, making use of an anticipated two-year window before full European approval.
